On the morning of October 20, 2023, the Hunan (Changsha) Cross-Border e-Commerce Trade Fair opened at the Hunan International Convention and Exhibition Center, featuring an unveiling ceremony for the China-Africa Cross-Border e-Commerce Service Center.

Lei Ting, Chairman of Hunan Overseas Home Information Technology Co., Ltd., stated in an interview with Hunan Daily that since the China-Africa Economic and Trade Expo became permanently hosted in Hunan, Africa has shown great enthusiasm for cooperation with Hunan, an increasing number of African local specialty commodities are eager to enter the Chinese market through China's excellent cross-border e-Commerce platforms and even reach the global market via these platforms.

"Today marks the inauguration of the China-Africa Cross-Border e-Commerce Service Center. We will curate high-quality African merchants and introduce their commodities to the Chinese market via e-Commerce platforms." "Our goal is to help at least 100 African merchants go global through our platform within the next three years," said Lei Ting.